Built KCG's first-ever website from scratch - a professional digital presence with easy self-management, neighbourhood-targeted landing pages for local SEO, and showcases for services and completed projects.
5+
Monthly Leads
More
Deals Closing
Established
Credibility
Easy
Self-Management
KCG had been running their outdoor services business without any web presence. They needed to get online to compete and grow.
KCG had no website at all. In today's market, potential customers searching for outdoor services online couldn't find them, costing them leads to competitors.
Without a professional website, KCG struggled to establish trust with potential customers. Competitors with polished online presence were winning jobs.
KCG had completed great projects but no way to show them off. Potential customers couldn't see examples of their quality work before reaching out.
Homeowners searching for outdoor services in specific neighbourhoods couldn't find KCG. They were invisible in local search results.
We built KCG a complete website from scratch, designed for credibility, lead generation, and easy self-management.
Built a clean, professional website that establishes immediate credibility. KCG now has a polished online presence that matches the quality of their work.
KCG can add new services, update completed projects, and manage content themselves without needing a developer for every change.
A dedicated section to showcase their best work. Potential customers can browse completed projects and see the quality of KCG's craftsmanship.
Custom pages targeting specific neighbourhoods and areas KCG serves. This captures local search traffic from homeowners looking for outdoor services nearby.
Going from zero online presence to a fully-featured website transformed KCG's ability to compete and grow.
Online Presence
Before
None
After
Professional website
Lead Generation
Before
Word of mouth only
After
Online inquiries
Work Showcase
Before
None
After
Project gallery
Local SEO
Before
Invisible
After
Neighbourhood pages
Content Updates
Before
N/A
After
Self-service
Credibility
Before
Hard to establish
After
Professional presence
We followed a structured approach to ensure a successful launch within the timeline.
Week 1
Understanding KCG's business, goals, and target audience to inform the design and content strategy.
Week 2-3
Creating the visual design and building the website with a focus on performance and user experience.
Week 4
Thorough testing across devices and browsers, followed by deployment and go-live.
Dedicated pages for each service KCG offers. Easy to add new services as the business grows.
Showcase completed work with photos and descriptions. Builds trust by showing real results.
Location-specific landing pages targeting areas KCG serves. Captures local search traffic.
KCG can add projects, update services, and manage content without developer help.
Looks great on phones where most local searches happen. Fast and easy to navigate.
Simple contact forms that make it easy for potential customers to request quotes.
The site architecture makes it easy for KCG to add new services, upload project photos, and create neighbourhood pages without touching code. Content is organized in simple, editable files.
Each neighbourhood page is optimized for local search with proper meta tags, structured data, and location-specific content. This helps KCG appear when homeowners search for outdoor services in their area.
Built with Astro and deployed on Cloudflare's edge network. Pages load fast on any device, which is critical since most local searches happen on mobile phones.
Let's discuss how we can transform your website into a high-performing digital experience.